Ashdod Real Estate: The Ultimate Neighborhood Ranking Matrix for Investors (2026 Guide)

If you are looking to invest in Ashdod, you have probably noticed one thing:

The market is moving fast.

In fact, recent data shows Ashdod home prices have jumped by over 14% in the last year alone. Big developments like the Soho complex and a booming startup ecosystem are driving demand through the roof.

But here is the truth:

Not all “Rovas” (Quarters) are created equal.

You can’t just throw a dart at a map of Ashdod and hope for a good ROI. You need a system.

Today I am going to show you an internal decision matrix used by pros to rank every single neighborhood in Ashdod.

We analyze them based on three critical factors:

1. Yield Potential (Cash on Cash)
2. Tenant Mix (Quality and Stability)
3. Liquidity (How fast can you sell?)

Let’s dive right in.

The “10-Second” Strategy Sheet

Don’t have time to read the deep dive?

Here is the “Cheat Sheet” for using this data immediately based on your investment profile:

• You Want Maximum Cash Flow NOW:Go for City Center, Alef, Bet, Dalet, or Industrial-adjacent pockets. These are high-yield engines.
• You Want a Balanced “Sleep Well at Night” Deal:Target Hei, Vav, Zayin, Yud Alef, Yud Bet, or Gimel. You get decent returns with much less drama.
• You Want a Long-Term Appreciation Hold:Look at Yud Gimel, Yud Dalet, Tet Vav, or the Marina. You sacrifice monthly yield for premium asset quality.

The Ashdod Investor’s Matrix (Full Breakdown)

We ranked every neighborhood on a score of 1 to 5 (5 being the highest/best in that category).

Here is exactly what you need to know about every single neighborhood.

Group 1: The “Cash Flow Kings” (High Yield)

These areas are for investors who prioritize monthly income over fancy building finishes.

Industrial-Adjacent Pockets

• Yield: 5/5
• Tenant Mix: 2/5
• Liquidity: 3/5
• The Bottom Line: This is where you find the highest gross yields in the city. Period.
• The Catch: The tenant mix is “rougher.” You need to watch your maintenance costs closely, or they will eat your profits. This is not a passive investment; it requires hands-on management.

Rova Alef (A)

• Yield: 4/5
• Tenant Mix: 3/5
• Liquidity: 4/5
• The Bottom Line: This area is comprised of older stock. It is solid. You are looking at working-class families and fast rental turns. It’s a very liquid market because the entry price is lower.

Rova Dalet (D)

• Yield: 4/5
• Tenant Mix: 3/5
• Liquidity: 3/5
• The Bottom Line: Older walkups dominate here. The secret sauce? Price negotiation. Because the buildings are older, you can often negotiate a better entry price, pushing your yield up.

City Center (Around Ha’atsmaut)

• Yield: 4/5
• Tenant Mix: 3/5
• Liquidity: 4/5
• The Bottom Line: This area has massive demand for small units. It is extremely investor-friendly because vacancies are rare. If you own a 2-3 room apartment here, it will rarely sit empty.

Rova Bet (B)

• Yield: 4/5
• Tenant Mix: 3/5
• Liquidity: 3/5
• The Bottom Line: A classic “Value Play.” The buildings are mixed quality, and the buyers here are very price-sensitive. If you price it right, it rents fast.

Group 2: The “Balanced” Performers (Stability + Liquidity)

These neighborhoods are the sweet spot. You get good yields, but better stability than the rougher areas.

Rova Hei (H)

• Yield: 3/5
• Tenant Mix: 4/5
• Liquidity: 4/5
• The Bottom Line: This is a family-oriented stronghold. The schools are stable, which keeps tenants in place for years. Mid-range yields, but very consistent.

Rova Vav (V)

• Yield: 3/5
• Tenant Mix: 4/5
• Liquidity: 4/5
• The Bottom Line: Similar to Hei, this is popular with families. The standout feature here is steady resale cycles. It is easy to exit when you need to.

Rova Zayin (Z)

• Yield: 3/5
• Tenant Mix: 4/5
• Liquidity: 4/5
• The Bottom Line: Good services and community amenities attract a broad tenant base. You aren’t reliant on just one demographic.

Rova Yud Alef (YA) & Yud Bet (YB)

• Yield: 3/5
• Tenant Mix: 4/5
• Liquidity: 4/5
• The Bottom Line: These twin neighborhoods offer stable tenant quality. Demand comes from established families. Liquidity is reasonable because these are desirable places to live.

Rova Gimel (C)

• Yield: 3/5
• Tenant Mix: 3/5
• Liquidity: 4/5
• The Bottom Line: Central location. It offers balanced demand with average rents. It’s the definition of a “safe, average” investment.

Group 3: The “Middle of the Road”

These areas require careful selection. You can’t just buy anything; you have to “pick the deal.”

Rova Het (H) & Rova Tet (T)

• Yield: 3/5
• Tenant Mix: 3/5
• Liquidity: 3/5
• The Bottom Line: These areas have mixed housing stock. In Rova Tet, specifically, there is only average depth on resale, meaning it might take a bit longer to find a buyer than in the City Center. You need to be picky here.

Group 4: The “Premium” Holds (High Quality, Lower Yield)

Investors buy here for appreciation and pride of ownership, not for monthly cash flow.

Marina / Sea Park

• Yield: 2/5
• Tenant Mix: 5/5
• Liquidity: 3/5
• The Bottom Line: This is the premium tier. You get upscale tenants or short-term vacation rentals. The downside? Slower resale cycles. Luxury properties take longer to move.

Rova Yud Gimel (YG)

• Yield: 2/5
• Tenant Mix: 4/5
• Liquidity: 3/5
• The Bottom Line: Newer projects. Because the purchase price is high, your gross yield is lower. However, you get good tenants who take care of the property.

Rova Yud Dalet (YD)

• Yield: 2/5
• Tenant Mix: 4/5
• Liquidity: 3/5
• The Bottom Line: Newer-mid range. The quality finish increases the price (lowering the yield), but the resale market is just “okay.”

Rova Tet Vav (TV)

• Yield: 2/5
• Tenant Mix: 4/5
• Liquidity: 3/5
• The Bottom Line: New builds are the story here. The high purchase price of new construction pulls yields down. However, there is a strong end-user pull (people buying to live, not rent), which supports long-term value.

Summary Table